About
Commercetools is a cloud-based enterprise e-commerce platform that allows merchants to orchestrate and interconnect individual systems and services seamlessly to deliver a world-class shopping experience for web, smartphone, tablet, point of sale and any other emerging channel, technology or device. Providing all essential functions in the form of a scalable API, Commercetools enables real multichannel use cases with one central platform for all product, inventory, customer and transaction data.
For teams using dotCMS in a headless or hybrid architecture, commercetools is a natural commerce backend: dotCMS manages the content, editorial workflows, and page layouts, while commercetools handles product data, transactions, and commerce logic. The two platforms connect through APIs, giving marketing and content teams the flexibility to build rich, content-led shopping experiences without being constrained by a traditional ecommerce platform's templating system.
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