dotCMS Reveals New Content as Infrastructure Philosophy for API Era

Jun 24, 2018

dotCMS, a leading open-source Java CMS and Customer Experience Management software company, has revealed a new approach to content management to help its customers thrive in the API era: Content as Infrastructure.

With dotCMS 5.0 fast approaching, the company has reframed its approach to content management, aligning itself with the way dotCMS customers are using the platform to expand their number of touchpoints in line with consumer trends.

This move comes amid an increasing number of dotCMS customers using the platform as a content hub, leveraging the platform’s RESTful APIs and best-of-breed integrations to headlessly deliver content to various IoT devices along with more traditional websites, applications, progressive web apps (PWAs), and single page applications (SPAs).

One dotCMS customer, Gettysburg College, recently deployed dotCMS to facilitate its own Content as Infrastructure approach. With a headless CMS at the core of the Gettysburg College content strategy, the college was able to quickly launch and manage a slew of Amazon Alexa Skills for their students and faculty.

“Content as Infrastructure recognizes that content is at the heart of modern digital operations.  As infrastructure, a CMS must be able to deliver open, integrated, searchable content at scale, via APIs rather forcing customers into closed delivery systems” explained Will Ezell, CTO of dotCMS.

“dotCMS’s unique Content as Infrastructure approach offers a best of breed content foundation for a contemporary brand’s digital experience. It puts content as the core, helping ambitious brands to plan, manage, and deliver content to an ever-changing ecosystem of apps, devices and systems” explained Ezell.

With more IoT devices set to change the way we work, travel, relax and entertain ourselves,  dotCMS’ Content as Infrastructure philosophy is the ideal solution for enterprises that plan to adapt to emerging devices and channels in real time.

About dotCMS

dotCMS is a content management system that helps global enterprises with multiple brands, subsidiaries and franchises, manage, optimize and scale content across languages and channels. Brands such as Dairy Queen, Newell, Firstmac, Telus and Comcast have chosen dotCMS for its unique ability to manage thousands of sites and consolidate multiple CMS' onto a single, unified instance of dotCMS to streamline content operations across teams while saving money on platform costs.

dotCMS' hybrid approach to content management also means that companies have the choice to deliver content traditionally or headlessly. Headless developers can work within the front-end framework of choice, while still providing marketers with visual editing tools so they can go-to-market with their business-critical content and decrease their dependency on technical teams.