Nebbiu Case Study

A global leader in HVAC markets decreases operational costs and increases marketing effectiveness by replatforming multiple brands to dotCMS


A global leader in air conditioning and refrigeration markets partnered with Nebbiu to launch all their brands' websites on dotCMS under one multi-tenant content management solution.


United Kingdom


A global provider of climate control solutions for heating, air conditioning, and refrigeration markets was seeking a new Content Management System (CMS) to consolidate and manage its marketing sites. The marketing teams across three divisions were managing over 20 properties hosted on a variety of commercial and custom-built platforms.

The new solution had to enable non-technical teams to manage websites and satisfy the corporation's increasing security needs while reducing operational costs and technical debt.

Before dotCMS, our client was wasting a lot of money struggling to maintain numerous technologies that hosted each of their companies under different environments. Implementing dotCMS has given them the freedom to focus more on their bottom line rather than juggling outdated software and constant bug fixes. dotCMS was the perfect solution to simplifying their complex needs.
Antoine Cardi, CEO at Nebbiu


dotCMS was chosen as the new content management system for this company due to its extensive features, which all pointed the HVAC company toward a clear vision for its brand’s future in an ever-changing digital ecosystem.

After comparing dotCMS to competitors like Adobe Experience Manager (AEM) and Sitecore, it was clear that dotCMS was the most cost-effective option, all while offering more robust features than alternative software.

The company also decided to engage Nebbiu, an early adopter and dotCMS Partner, to provide advisory and implementation services. Founded in 2005, Nebbiu has extensive experience working with numerous organizations to architect, develop, and support a range of applications, websites, and integration capabilities using dotCMS.


In less than a year, the organization and Nebbiu successfully replatformed over 20 digital properties to dotCMS. 

With dotCMS' multi-tenant capabilities, the company can now rely on a single interface for its multiple websites and applications, each with its own branding, users, and content.

Before dotCMS, the company relied heavily on internal technical resources or agencies to create templates, pages, and content and add them to their websites. Now, each brand’s marketing team can author and publish content natively in dotCMS, while also creating custom workflows that send content to other team members for collaboration, editing, and approval. 

There were thousands of file sets, folders, databases, and content repositories relating to the company’s equipment and sales. Using their partnership with Google Cloud, Nebbiu has eliminated the company’s data silos by compiling this high volume of information into more effective databases, all migrated and hosted within dotCMS.

Since moving to dotCMS, the HVAC company can now rely on their CMS to deliver confidentiality, availability, and integrity of their infrastructure and customers’ data. With SOC 2 Type II and ISO 27001 certifications, dotCMS conforms to the highest security standards with policies in place to ensure their people, processes, and technologies are always in compliance. This reassurance was a key factor in Nebbiu and the HVAC company’s decision to partner with dotCMS.

“As a partner, our role is to deliver a solid foundation for future growth,” shared Antoine, CEO of Nebbiu. “The next step will be to leverage the omnichannel capabilities of dotCMS to create the next generation of websites and mobile applications from the centralized content.”

Using dotCMS’ solution has now saved the HVAC company millions of dollars in operational costs relating to IT, marketing, and time.

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